MBA with AI-Sales & Marketing
Course Details
The 2-Year MBA with AI (Sales & Marketing Management) program integrates rigorous management education with the power of artificial intelligence, specifically tailored to sales and marketing functions. Students will gain strategic business and marketing knowledge-such as brand management, consumer behavior, sales strategy, and digital outreach-while also mastering AI-driven tools for predictive analytics, customer segmentation, automation, and campaign optimization. Through a mix of case studies, live AI labs, real-world projects, and internships, the program prepares graduates for leadership roles in marketing teams, sales organizations, digital agencies, and AI-powered business units.
What you'll learn
- Core Management Skills
- Sales & Marketing Strategy
- AI in Marketing
- AI-driven CRM and Customer Engagement
- Sales Forecasting & Revenue Optimization
- E-Commerce & Omni-Channel Marketing with AI Tools
- Marketing Analytics & Business Intelligence
- Ethical AI Use in Marketing and Data Privacy
- Leadership & Team Management
- Capstone Project / Internship i
Career opportunity
- MBA with AI-Sales & Marketing
- Marketing Manager
- Business Development Manager
- Growth Marketing Strategist
- CRM & Customer Analytics Manager
- CRM & Customer Analytics Manager
Course structure
Year 1
Students build a strong foundation in business administration through courses like Organizational Behavior, Managerial Economics, Accounting, Quantitative Techniques, and Strategic Management. The semester also includes marketing fundamentals and digital marketing introduction, along with exposure to AI concepts in business.
Year 2
Focus shifts to advanced marketing and AI integration: students explore modules like AI-driven customer analytics, predictive models, campaign automation, sales forecasting, CRM strategy, and brand management. The final semester culminates in a capstone project or internship, where students apply AI-powered marketing strategies in real business settings.
Course Info
- Course Duration : 2 Year/ Month
- Eligibility : Graduation from any discipline
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